• What is a product feed ?

  Articles on : Tools and features The product feed is a hosted file that contains information about the products sold on your site. It requires mandatory attributes such as product title, price, stock status ... and optional attributes such as product description, brand, category, size ... Several formats are authorized by the different advertising platforms (XML, CSV, XLS, Google Sheet). However, it is recommended to use dynamic formats sSome readers

• How to connect a product catalog to Feedcast?

  Articles on : Tools and features The product feed contains information about the products sold on your site. It requires mandatory attributes such as product title, price, stock status ... and optional attributes such as product description, brand, category, size ... This information is essential to validate and distribute the products of your e-commerce site. To connect your product catalog, please proceed as follows: 1- Log into youFew readers

• Main error messages from Google Merchant Center

  Articles sur : Outils et fonctionnalités Dans cet article nous détaillerons les différents messages d’erreurs de Google Merchant Center que vous pouvez retrouver depuis votre compte Feedcast. Ces erreurs peuvent être constatées dans l’onglet “Produits”, à la gauche de l’écran, puis “Optimisation”, tel que dans l’image ci-après : (https://storage.crisp.chat/users/helpdesk/website/d7194f3d956c7800/b8dc1264-520c-479f-8f24-4378b61vf13Few readers

• Presentation of the FeedScore, how is it calculated? Why and how to optimize it?

  Articles on : Tools and features The Feed Score is a score out of 10 allocated to the product feed added in your Feedcast account. Each feed has information related to the products that are analyzed and that allow us to allocate a score judging of the quality of it. The Feed Score is calculated according to several criteria:Few readers

• How to change or update my Google product categories

  Articles on : Tools and features In this article, we explain how to add or modify Google product categories in Feedcast. Here is how to proceed: 1- Log into your Feedcast account 2- Select your project 3- Click on the left menu "Products". 4- You can modify the categories in several ways: By using the multi-selector in products in the tab "Product list" and then click on "Multiple editing" and sFew readers

• Overview of the product catalog

  Articles on : Tools and features Feedcast offers an overview to have a sight on the general status of the product catalog. The "Products" overview provides information about product eligibility issues and warnings about your product data. It also gives you information about data quality and non-compliance. This information will give you better visibility into the status of your product data and make it easier to find solutions to problems that maFew readers

• How often is my product catalogue updated?

  Articles on : Tools and features The product catalogue optimised by Feedcast is updated daily. For product catalogue updates on levers such as Google Shopping or Meta (Facebook, Instagram...), the feed is updated daily by default. It is possible to update the product catalogue once a week or once a month, although it is recommended to leave the update daily to ensure that the product information (stock status, addition of new products, priceFew readers

• Explanation of product approval status on Google

  Articles on : Tools and features Here is the meaning of the different approval states presented in the product overview on Feedcast: Validated Products: These are the products that are validated by Google, eligible for distribution and have no errors. Products with Warnings: These are products validated by Google, eligible for broadcasting but with some errors (product reFew readers

• Access the project list

  Articles on : Tools and features To access the list of projects on Feedcast, please follow these steps: 1- Log in to your Feedcast account By default, you will be redirected to the project of your choice 2- When you are logged in to a shop, you can click on the drop down menu on the top left of the screen and switch from one shop to another. You can also click on "Manage my projects" to get to the project managFew readers

• How to edit a campaign on Feedcast

  Articles on : Tools and features Your campaigns may need to be modified either on creative aspects or to refine a targeting and update the products to be broadcasted via custom labels for example. Here is how to proceed to edit a campaign from your Feedcast account: 1- Log in to your Feedcast account 2- Select your project 3- Click on the left menu "Ads" and then on the "Campaigns" tab (https://stFew readers

• Forgot your password? Find out how to generate a new password

  Articles on : Tools and features You forgot your password ? You can request a new one directly when you connect. Nothing could be easier! Go to the login page of the Feedcast application Click on "Forgot your password? Enter your email address and a link to generate a new password will be sent to you. Updated on : 27/01/2023Few readers

• How to connect a Meta account (Facebook, Instagram...)?

  Articles on : Tools and features To do this: 1 - Log into your Feedcast account 2 - Select the catalog of your choice. If this is your first connection, create a project and add your first product feed. 3 - Click on the left menu "Ads" and select the "Meta" lever 4Few readers

• How to connect or create a Google Ads account?

  Articles on : Tools and features Our solution offers 2 solutions: Create a Google Ads account from your Feedcast account Connect your existing Google Ads account To do so: 1 - Login to your Feedcast account 2 - Select the catalog of your choice. If this is your first connection, create a project and add your first product feed. (https://storage.crisp.chat/users/helpdesk/websiteFew readers

• The different types of campaign available

  Articles on : Tools and features Feedcast helps e-merchants to broadcast their products on several advertising networks to develop their business. You can create campaigns in shopping format that will be attached to the product catalog that has been connected beforehand. Here are the types of campaigns available from your Feedcast account: Google Ads Performance Max Campaign: The Performance Max format allows you to run a sFew readers

• Create a Project

  Articles on : Tools and features Learn how to create a project on Feedcast. 1- Log into your Feedcast account 2- Click on "New Project" (button at the top right of the screen). 3- Give the project a name of your choice (for example the name of your store) 4- Validate the creation of the prFew readers

• Create a Google Shopping campaign

  Articles on : Tools and features In this article, we will explain how to create a Google Shopping campaign via your Feedcast account in a few clicks. Google Shopping is one of the most important ways to boost your sales to Internet users who are looking for your products whether they are at home, on the road or in a store. Create a Google Shopping campaign from your Feedcast account To create a Google Shopping campaign from your FeedcastFew readers

• View a list of accounts connected to Feedcast

  Articles on : Tools and features The list of connected accounts, allows you to find all the accounts that have been attached to Feedcast. You will find the type of levers (Google, Meta...) with the account number and some actions to perform. To access this view, here is how to proceed: Here is how to proceed to edit a campaign from your Feedcast account: 1 - Log in to your Feedcast account 2 - Select yourFew readers

• Check the status of your Google product feed

  Articles on : Tools and features In this article, we explain how to check the status of your product feed. 1- Log into your Feedcast account 2- Click on the left menu "Products". The purpose of these different views is to allow you to correct errors and to activate or optimize the broadcasting of rejected or performance-limited products. The view on the default tab "Overview" will give you a summary of acFew readers

• How to change my campaign budget

  Articles on : Tools and features In this article, we explain how to modify the budget of campaigns in Feedcast. Here is how to do it: 1- Log into your Feedcast account 2- Select your project 3- Click on the left menu "Ads" and then on the "Campaigns" tab (https://storage.crisp.chatFew readers

• How do I connect or create an advertising account with Feedcast?

  Articles on : Tools and features Our solution offers 2 solutions: Create or Connect a Google Ads account - Find out how Connect your Meta account - Find out how Updated on : 23/01/2023Few readers

• How to log out of my Feedcast account

  Articles on : Tools and features Can't figure out how to log out of your Feedcast account? Here is how to do it in a few seconds: 1 - Click on "settings" on the top right of your profile icon 2 - Click on the "Disconnect" button that will appear on the screen Updated on: 27/01/2023Few readers

• How to change my password

  Articles on : Tools and features You want to change the password of your Feedcast account? Here is how to do it: 1- Log in to your Feedcast account 2- Click on "settings" on the top right corner of your profile icon 3- Click on the "Security" tab (https://storage.crisp.chatFew readers

• Attach a label to a Google Ads campaign

  Articles on : Tools and features When your label is created, you will have to attach it to the campaign of your choice. Learn more about custom labels Here is how to proceed to attach your label on a Google Ads campaign: 1- Log in to your Feedcast account 2- Select your project 3- Click on the left menu "Ads" and then on the "CampaiFew readers

• Validate your free files with Feedcast

  Articles on : Tools and Features Free listings on Google allow you to get free listings on your products in the Google Shopping tab below the sponsored results. Learn more about Google Shopping free listings To activate the free listings on Feedcast, here is how to proceed: 1- Register for free on FeedcaFew readers

• Create a custom label

  Articles on : Tools and features What is a label (custom label) and what is it used for ? You can use labels (or custom labels) to subdivide your products, with the values of your choice. For example, you can use custom labels to indicate that a product is seasonal, on clearance, top selling, etc. You can then select these values to use for monitoring, reporting and bidding purposes in your Shopping campaign. How to create a label: FirFew readers

• How to be listed for free on Feedcast.shopping

  Articles on : Tools and features Feedcast Shopping is Feedcast's comparator that allows all users to reference your products for free. The comparator references several hundred thousand products from e-commerce sites in many countries. To be listed for free on feedcast.shopping, nothing could be easier: Here is how to proceFew readers

• Explanation of key performance indicators

  Articles on : Tools and features CTR, CPC, CPA, ROI... It's confusing! Here is a brief explanation of the advertising jargon: Impressions is the number of times a user has seen your ad. Clicks is the number of times a user has clicked on your ad. CTR (click-through rate) is the number of clicks on an ad, divided by the number of impressions, expressed as a percentage. The conversion rate corresponds to the percentage of achieFew readers

• How to activate or suspend a campaign

  Articles on : Tools and features In this article, we explain how to activate or pause a campaign in Feedcast. Here is how to do it: 1- Log in to your Feedcast account 2- Select your project 3- Click on the left menu "Ads" and then on the "Campaigns" tab 4- Select the campaign you wanFew readers

• Set a target ROAS for my Google campaign

  Articles on : Tools and features The Google Shopping target ROAS is the ratio between the return on investment (ROI) and the total amount spent on your Google Shopping campaign. This represents an estimate of how much you want to get back for every dollar spent on your Google Shopping campaign. The maximum ROAS performance you can achieve depends on several factors, including your industry, level of competition, product quality, ads and other externaFew readers

• Presentation of the performance overview

  Articles on : Tools and features Feedcast offers a complete performance overview. This view will allow you to have a general overview of the activation of your advertising campaigns on the levers offered by the platform: A general view of the results of the campaigns on all the activated levers with the possibility to select the selected analysis period. A graphical summary of the evolution of the results by lever by clicking on the desireFew readers

• How to create a campaign

  Articles on : Tools and features A campaign will allow you to promote your products on selected networks (Google, Meta...). Several types of campaigns are available depending on your needs and your level of expertise. To learn more, please consult the article on the different types of campaigns available. Here is how to proceed to edit a campaign from your Feedcast account:Few readers

• Consult the performance of products displayed on Google Shopping

  Articles on : Tools and features To analyze the performance of your products on Google Shopping, you can use the performance report available in Feedcast. This report provides statistics on impressions and clicks, click-through rate, conversion rate, total cost and value of conversions, among others. You can also download it in XLS format. Here is how to proceed: 1 - Log into your Feedcast accountFew readers

• How to modify the products in my catalog

  Articles on : Tools and features In this article, we explain how to view and edit your products in Feedcast. Here is how to proceed: 1- Log in to your Feedcast account 2- Select your project 3- Click on the left menu "Products". 4- Go to the tab "Product list" and click on the edit icon on the desired product (https://storage.crisp.chat/users/helpdesk/website/cdc4674434a6e800/a3709332-a953-4cFew readers