What is the Advertiser Verification Program?

The Google Ads ad validation program is a bit like Google's night watchman. 🌙 It is used to check whether the ads are reasonable and respect Google's rules and standards. If an ad does something stupid, the program rejects it and tells it to behave!

This program sifts through the content, quality, and size of ads to decide whether they are worthy of showing on Google's ad networks. He takes his job very seriously.

To continue showing your ads, Google asks you to validate your identity by passing a small verification. Nothing too bad, promise! This is just to make sure everything is in order.

How to carry out the verification?

Go to Tools & Settings > Billing > Advertiser Verification in your Google Ads account.

You will also find more information in this article.

So, don't panic, it's child's play! 😉

Do you need a helping hand? Let's schedule a time! 💬

Updated on: 09/02/2024