Launching a successful marketing campaign requires careful preparation and a thorough check of several key elements. This checklist will help ensure that all the important aspects of your campaign are covered, positioning you to effectively achieve your goals.

Define Campaign Objectives

The first essential step before launching a campaign is to clearly define your objectives. Whether it's to increase brand awareness, generate leads, improve engagement, or boost sales, having clear and measurable goals is crucial. This will allow you to focus your efforts and measure the success of your campaign.

Before launching an advertising campaign, we recommend checking certain elements to ensure optimal distribution and performance.

5 important elements to check before launching a Feedcast campaign:

Ensure that your product catalog is up to date (prices, stock status...)
Verify that your conversion tracking is active (sales and revenue tracking)
Set up your product selection in case you do not want to target all the products in your catalog. Learn more about creating labels
Ensure that you have added your billing information on the Google Ads or Meta (Facebook, Instagram) account.
Clearly define your daily or monthly budget.

This is obviously not an exhaustive list. Other elements should also be considered before launching a campaign.

Updated on: 08/02/2024