Articles on: Tools and features

Create a Google Shopping campaign

Articles on : Tools and features

In this article, we will explain how to create a Google Shopping campaign via your Feedcast account in a few clicks.
Google Shopping is one of the most important ways to boost your sales to Internet users who are looking for your products whether they are at home, on the road or in a store.

Create a Google Shopping campaign from your Feedcast account

To create a Google Shopping campaign from your Feedcast account, follow these steps

1 - Login to your Feedcast account

2 - Create or connect a Google Ads account from your Feedcast account (if not already done).

3 - Go to the menu "Ads" and click on "New campaign".



For Google, two types of campaigns will be proposed:
Performance Max campaigns (recommended format)

The classic Google Shopping campaigns



You will then only have to select your campaign name, the budget and activate or not it.
You also have the possibility to target only certain products by segmenting by reference, brand or via personalized labels.

Good to know:
If you have created a new account from Feedcast, you will benefit from an advertising credit of 400€ (or equivalent depending on the currency) which is activated if you spend at least this amount after 60 days after the launch of your first campaign. We therefore strongly recommend that you allocate a minimum budget of 8 to 10€ (for a 400€ promotional voucher) per day in order to benefit from this promotional offer.

Before launching your campaign, you will also have to make sure that your product catalog has been validated by Google. Do not hesitate to contact us from our chat or by mail if you need help.

Updated on: 08/02/2024

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