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• How to analyse the performance of your products on Google Shopping

  To analyze the performance of your products on Google Shopping, you'll need to check the number of impressions, click-through rate, conversion rate, sales and revenue generated for each product. Indicators such as ROI and CPA are useful for determining profitability and the price to be paid for each order. Here's an article on the main performance indicators As a general rule, priority should be given to: Analyze prFew readers